ENJOY LIFE, WEAR MUD JEANS

We believe you can only enjoy this life in the full awareness that next generations can enjoy this world in the same way. That’s why we stimulate a new way of consuming whereby there is no such thing as waste! With MUD you can wear your jeans until you’re ready to (ditch and) switch them. We recycle them for you. Always be up-to-date. Guilt-free. 

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QUALITY JEANS

It’s more than just a statement. Take a look at what’s behind the seam.

1

VEGAN

We do not use leather labels. Because we care about our impact on the earth.

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RECYCLING

The Recycle Tour gave 3000 returned jeans a new life. Watch the video to see how.

  • “The idea was to make high quality jeans available to everybody,
    said Bert van Son. We promise to recycle the used jeans.”

    Wall Street Journal
  • “Why not stay the owner of the jeans and let people use the jeans,
    rather than owning them?”

    Fast Company
  • “Mud recycles materials – all while helping customers express their unique values
    and style as part of a larger share economy.”

    Huffington Post
  • “Mud Jeans is pioneering a lease model for its organic jeans,
    to ensure raw materials supply and discover new business models.”

    Ellen Mac Arthur Foundation
  • “Mud Jeans is turning the circular economy into
    a brand building experience for consumers.”

    The Guardian

                                                                              

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