FROM OWNERSHIP TO ACCESS

We dream of a world without waste. That’s why we design jeans with recycling in mind. Our designs are a cross-over between American Vintage, Dutch Design and Scandinavian Minimalism. Lease or buy your jeans. Take them wherever you go, just return them at the end of use.  This way we create our own circle of denim products. Reusing valuable materials, cutting down on resources.

 

 

  • “The idea was to make high quality jeans available to everybody, said Bert van Son. We promise to recycle the used jeans.”

    wallstr-1

    bschwart
  • "Mud Jeans is pioneering a lease model for its organic cotton jeans, in order to ensure raw materials supply and discover new business opportunities."

    ellen mc

    tomdekok
  • "Mud Jeans is turning the circular economy into a brand building experience for consumers."

    guardian
    abovecreative
  • "Why not stay the owner of the jeans and let people use the jeans, rather than owning them?"

    fast com

    Ringdal
  • "Mud recycles materials – all while helping customers express their unique values and style as part of a larger share economy."

    Huffington

    kostyasazonov
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